Content Strategist - Central Government

Role: Content Strategist REF 106867
Contract Length: Until 31/03/2027
Location: Hybrid/Corsham or London – 1 day per week on site
IR35: Inside
Pay Rate to Intermediary: Up to £500 per day
Security Clearance: SC requested

About the Role

Spinwell is recruiting for a Content Strategist for an excellent opportunity within the public sector.

The Content Strategist will develop and coordinate the content and information processes and products that support the portfolio, ensuring information is accessible, accurate, consistent and aligned with Foundry priorities. The role will support stakeholder engagement, customer adoption, governance, recharging communications and business change activity.

Key Responsibilities

• Content strategy
  • Develop and maintain an overarching content strategy for the Foundry portfolio.
  • Establish principles for how Foundry information and content should be created, structured, maintained and reviewed.
  • Identify gaps, duplication and inconsistencies in existing content and recommend improvements.
  • Establish a repeatable approach that can be adopted across Foundry services.
• Information architecture
  • Develop a coherent information architecture for Foundry content.
  • Establish clear relationships between portfolio, service, capability, product and supporting information.
  • Improve the discoverability and navigability of information.
• Content governance
  • Develop proportionate governance for the creation, approval, publication, review and retirement of content.
  • Define clear content ownership and responsibilities.
  • Establish content standards, templates and quality criteria.
• Content processes and workflows
  • Design practical workflows covering the content lifecycle from initial need through creation, assurance, publication, maintenance and retirement. Identify opportunities to simplify existing processes.
  • Define how portfolio and service-level content should interact.
  • Develop reusable templates and patterns where these improve consistency.
• User-centred content and journeys
  • Work with stakeholders and users to understand how different audiences discover, understand and engage with Foundry services.
  • Take an end-to-end view of the journey across Foundry content rather than treating individual documents or pages in isolation.
  • Identify points where unclear, fragmented or missing information creates barriers for users.
• Content channels and repositories
  • Improve the organisation and management of Foundry information across relevant collaboration and publishing channels.
  • Support effective use of SharePoint, Confluence, and mod.uk for structured, maintainable information.
  • Establish clear principles for where different types of information should be maintained.
  • Reduce unnecessary duplication between repositories.

  Essential Skills and Experience

• Content strategy and information architecture
  • Experience of developing and implementing content strategies across complex digital environments.
• Content governance
  • Experience of developing governance, standards, processes and workflows covering the lifecycle of content.
• User-centred design
  • Strong understanding of user-centred design principles and how content forms part of end-to-end user journeys.
• Strategic thinking
  • Ability to understand organisational strategy and translate strategic or policy intent into practical content approaches.
• Stakeholder relationship management
• Digital content experience
• Agile working

  Desirable Skills and Experience

• Defence, Government or wider public-sector environments
• Digital products and services

Disability Confident Scheme

The client supports the Disability Confident Scheme and is committed to providing fair and inclusive recruitment opportunities. Candidates with a disability who meet the minimum essential criteria for the role may be eligible for an interview under the scheme. Where application volumes are particularly high, the client may shortlist those candidates who best meet the role requirements.

Armed Forces Covenant

The client supports the Armed Forces Covenant and is committed to helping veterans and military spouses or partners access employment opportunities. Eligible veterans and spouses or partners of Armed Forces personnel who meet the minimum essential criteria may qualify for an interview under the client’s applicable recruitment scheme. Where application volumes are particularly high, shortlisting may be necessary.

How to Apply Under These Schemes

If you believe you qualify under either scheme, please inform your Spinwell recruitment consultant when applying and quote the relevant vacancy reference. We will explain the applicable process and confirm your request with the client.

Reasonable Adjustments

If you require reasonable adjustments at any stage of the recruitment process, or would prefer an alternative or more accessible method of communication, please let us know. We will work with you and the client to accommodate your needs wherever reasonably possible.

Candidate Privacy Notice

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